Strategy and Risks

Bringing added value or competitive advantage through risk management, turning them into a tool for improvement and development opportunity to improve margin efficiency, is a huge challenge…

Corporate strategy sets long-term goals. Once this definition has been established, and by analyzing in detail the strategies of the major firms, we have difficulty to believe that strategies exist today more than entrepreneurial directions or guidelines to follow, guidance note…

It becomes exceptional and perhaps even delicate, even engaging. Today, making strategic choices of long-term orientations becomes a very complex sport for decision-makers. Many firms currently define short- and medium-term strategies (tactics of communication to shareholders), the economic situation no longer allows us to manage effectively in the long term, even if there is a need to have vision in the future. To project as best as possible…


Risks are important; defining strategic objectives that go against the global economic situation would be a disaster for the company.

Strategic management can be defined as a set of objectives defined in relation to a fine analysis of the internal and external economic situation of the company. There are, therefore, many issues to be resolved, risks to be taken.



Human is the most important resource for the company and therefore becomes the major risk to deal with. Human also has an adaptability that increases its efficiency and performance. But man does not behave like a machine and its complexity make it a major risk. The objective for the company is to acquire sufficient skills and knowledge to consider the maximum number of situations, self-diagnosis would be optimal for the new standards, and therefore management would be limited to strategic decisions.

Decision-making should not be a hazardous choice, but the result of an accurate and understood analysis!

Feedback “REX” and experience are the most important sources of information for strategy, contract management, project development, innovation.

Valuing this information, communicating it and transmitting it are a duty.

Do not use this information, would be to ignore the pass and give the chance to chance.

Emphasizing the potential to be developed after risk analysis, will limit decision-making and direction in an innovative strategy.

Risk assessments are one of these indispensable tools, but beware of interpretations. It is unusual that the phenomenon is repeated and the consequences can be quickly dramatic, whatever the company, a follow-up risk will be necessary…

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